Scale Innovation with Aras
Connected appliances are evolving into intelligent digital products. For global home appliance manufacturers, innovation now extends across software, AI-enabled services, connected ecosystems, suppliers, manufacturing, and lifecycle support. As organizations scale innovation across products, regions, and digital services, managing complexity becomes increasingly difficult. Aras helps manufacturers simplify lifecycle complexity through a connected digital thread that improves collaboration, accelerates decision-making, and supports continuous innovation across engineering, manufacturing, suppliers, and service.
Aras creates a digital thread connecting data, decisions and delivery.
Product Engineering
Manage product complexity across the lifecycle
AI-Ready Innovation
Build the data foundation for faster, smarter innovation
Lifecycle Transformation
Unify product data, processes, and teams across the lifecycle
Unlocking Innovation Through an Intelligent Digital Thread
See how CERN uses Aras to manage engineering complexity, connect evolving systems, and build a scalable digital thread foundation for long-term innovation.
Building the foundation for scalable innovation
For white goods manufacturers, connected products, AI-driven experiences, and global collaboration are increasing complexity across engineering, manufacturing, suppliers, and service. Manufacturers need flexible digital platforms that connect lifecycle data, support continuous innovation, and scale with the business. Explore how leading manufacturers are modernizing PLM, preparing for AI-ready product development, and building adaptable digital foundations for long-term agility and growth.
Panasonic: Simplifying Complexity Through Digital Thread Transformation
See How Panasonic is Building a Scalable Digital Thread
Trusted by the world’s most complex engineering organizations
“Aras’ vision is to empower a community of innovators with a data-driven and AI-enabled approach to PLM. It demonstrates above-par adoption compared with other vendors in our evaluation, with its focus on customer service yielding net revenue retention in excess of 110%.”
The Forrester Wave™: PLM Platforms for Discrete Manufacturers, Q3 2025
Access the ReportBuilding the foundation for scalable connected product innovation
As connected home appliances, digital services, and AI-driven experiences continue to evolve, manufacturers must manage increasing complexity across engineering, manufacturing, suppliers, and lifecycle operations. While many organizations have already modernized parts of their technology landscape and adopted SaaS-based platforms, the next challenge is scaling innovation without increasing operational overhead, upgrade complexity, or lifecycle costs. Aras helps product organizations simplify complexity through a connected digital thread that improves visibility, accelerates collaboration, and supports adaptable, AI-ready innovation across the lifecycle.
Ralf Kittel
Senior Director Sales EMEA
+49 160 9736 2050
Andreas Grave
Director Strategic Accounts EMEA
+49 160 7180 116
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